Interactive Mug with Augmented Reality

WHAT IS MUG ALIVE?

Mug Alive combines a physical ceramic coffee mug with a hidden interactive digital layer.

At first, it looks and works like a normal mug.

Point your smartphone at the artwork and a digital experience appears on your screen,

with animation, movement, sound and visual surprises.

The experience runs directly through your phone browser.

No dedicated app is required.

The physical mug stays real while your smartphone reveals the hidden digital world inside